SW appoints Kai Pieronczyk as its new commercial managing director

1 min read

Kai Pieronczyk has been appointed as the new commercial managing director of Schwäbische Werkzeugmaschinen GmbH (SW) - a German manufacturer of multi-spindle CNC machining centres.

He took over in April 2023 from Markus Schmolz, who left at the end of 2022 after 21 years with the company. In his new role at SW, he will focus on the company’s growing international operations. With growth comes change, especially if entire process chains and structures have to be fundamentally reviewed as part of economic expansion.

He said: “It is key to have first-hand contacts in the respective country – from logistics to sales and after-sales service. This requires personal relationships, local networks and a reliable range of services locally.”

Pieronczyk brings with him many years of experience in the areas of finance and control, information technology, purchasing and purchasing optimisation as well as supply chain management. A business graduate, he previously served as head of overall commercial management at the Chinese site of a German automotive supplier.

With his experience in the Asian market, Pieronczyk is ideally placed to take the company forward. SW is now looking to expand its operations in the Asian region as well as in North America and Mexico, as the company intends to grow its position as a leading producer of intelligent manufacturing solutions, particularly for the manufacture of large components for the electromobility sector.

Pieronczyk said: “We have exciting challenges ahead of us. Above all, topics such as sustainability, digitalisation, standardisation, harmonisation and automation of processes will continue to play an important role in the coming years.”

Moving forward, he said that he plans to focus on ensuring seamless supply chain management processes at SW. In times of global dependencies and temporary supply bottlenecks, Pieronczyk said it takes a strategic and careful approach to manage these demands with the necessary flexibility.

He concluded: “I see great potential and, of course, the right level of expertise at SW to ensure that we remain a strong partner in metal-cutting manufacturing in the future – both in Germany and internationally.”