RK International's Dick Aldrich rides in support of British Legion fund-raising effort

The sales director's efforts were all in the name of charity as part of his gruelling training regime ahead of the Royal British Legion's Pedal to Paris ride on the 4-7 September 2014. Aldrich is one of 300 riders chosen to take on the London-to-Paris challenge, which has the aim of raising over £500,000 for the charity's work in supporting ex-servicemen and women. In his 60th year, he remains keen to take up the challenge of riding more than 110 kilometres a day, for four days to arrive at the Arc de Triomphe in Paris on the 7 September. "I have been described by many as a desk jockey, so for me to even contemplate this ride, let alone complete it, is a massive challenge. Before reaching Paris, I will have clocked up my 60th birthday, but my sacrifice to complete this ride is minimal compared to the people who will benefit from my, and the other 299 riders', efforts. The money raised will support of the rehabilitation of our service men and women who have been wounded in action, at the Royal British Legion's Battle Back Centre in Lilleshall. They also continue to support the families whose loved ones made the ultimate sacrifice in the armed forces." In fact, Aldrich has already raised over £3,500 through donations from friends family and colleagues from the engineering industry, but hopes to raise significantly more through sponsorship before his Grand Depart. You can sponsor him, supporting the excellent work of the Royal British Legion, by making a donation at www.justgiving.com/Dick-Aldrich or text YOUR60 to 70070 to donate by phone. Image:Dick Aldrich at the summit of Holme Moss, just before the Tour de France peloton powered through