Sheffield Digital and AMRC partner to boost digital and manufacturing links

1 min read

The University of Sheffield’s Advanced Manufacturing Research Centre (AMRC) is the latest organisation to become a regional partner of digital industries organisation Sheffield Digital.

The partnership will enable the AMRC to work with Sheffield Digital on activities that will help to bring the region’s advanced manufacturing and digital businesses closer together.

Sheffield Digital will be collaborating with the AMRC over the coming months to create opportunities for digital and manufacturing companies to meet, share information, identify challenges and collaborate on solutions.

Explains the AMRC’s head of digital Rab Scott: “We want to be the place where people come to see and interact with the technology, explore the pros and cons and understand where to invest in order to achieve value. The 4th Industrial Revolution is being driven by digital technology, so it makes absolute sense to build closer links between local digital companies and the region’s manufacturers.

“The digital sector needs to know about the needs of manufacturing and manufacturers need to understand the capabilities of digital technologies. The AMRC is the obvious place to bring people together to learn and collaborate and Sheffield Digital is the right partner to help us make that happen.”

Adds Mel Kanarek, one of the directors and founders of Sheffield Digital: “We’re delighted to have this relationship with the AMRC in place. Sheffield Digital’s community includes many digital businesses that have the ideas and skills that manufacturing needs. This partnership will help feed that expertise into the supply chain and increase opportunities for innovation and the development of new businesses.”