Haas Inc targets $1 billion turnover by 2010
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Haas Inc built and shipped 12,500 machines during 2006 delivering a turnover of $740 million. But the company has plans to grow to be a $1billion turnover company in the next three years, with exports fuelling that growth.
“We already send half of our machines abroad,” said general manager Bob Murray recently at a European distributor meeting. "To reach the target of becoming a $1billion company by 2010, we aim to sell 70 per cent of our production into overseas markets, one of the most important of which is unquestionably Europe.”
Mr Murray listed more than 20 HFO’s (Haas Factory Outtlets) that were opened in 2006, including several in China and India and a dozen or so in Europe, from Portugal to the Czech Republic and Russia.
“We’ll continue our push to open more HFO’s across the continent in 2007,” he added, “so that all Haas customers, wherever they are located, can expect the same high-level of service and support that has contributed to our company’s reputation for value and reliability.”
Haas Europe managing director Peter Hall also addressed the gathering, reminding distributors and colleagues that the eventual aim for 2007 was to have all 42 European Haas distributors operating as full-fledged HFO’s.
“We are investing huge sums of money to ensure that our marketing and support infrastructure in Europe ensures that we can make a major contribution to Haas’ corporate objectives,” he said. “Last year Haas Automation Europe attended more than 60 industry shows and fairs and also celebrated its most successful year to date. This investment will continue throughout 2007 and beyond until we become the leader, by market share in our niche, in Europe.”
Mr. Hall also revealed plans for developing the company’s HTEC (Haas Technical Education Centres) program saying that every HFO will be affiliated with one HTEC, underlining the company’s commitment to supporting schools and colleges.
