Located at the entrance to Hall 17, the prime position yielded an unprecedented level of enquiries and sales.

Comments sales director Ken Baldwin: “We had a couple of hundred leads from MACH and we did countless demonstrations. We were phenomenally busy throughout the week and at times the interest level was quite overwhelming. Compared to MACH 2016, it is evident that the OPEN MIND brand has really grown and there is a huge swing in the industry from other CAM vendors to hyperMILL. There were very few ‘casual’ walk-on visitors at MACH; everyone that approached us was a serious buyer that was seeking us out.”