ModuleWorks announces major rebrand

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ModuleWorks has announced a major rebranding and newly designed corporate identity to reflect the company’s evolution and strategic position in the CAD/CAM software industry. The company’s latest value proposition, “Get There Faster”, is intended to reflect the current and future needs of CAD/CAM vendors, as well as the competitive advantage ModuleWorks offers its partner companies.

The rebranding occurs at an important juncture in the evolution of both ModuleWorks and the CAD/CAM market. Since its founding in 2003, ModuleWorks has grown rapidly and today has over 150 partner companies (more than 70% of CAM companies use ModuleWorks technology). The company’s 170 employees have invested over 700 man-years into the development of software components that are integrated in more than 500,000 installed seats of CAD/CAM software around the world.

At the same time, the CAD/CAM industry is undergoing a revolution in automation technology and needs software component suppliers with the experience and expertise to empower venders with the core technology they need to develop innovative, future-oriented CAD/CAM solutions in a highly competitive marketplace.

Yavuz Murtezaoglu, managing director of ModuleWorks, says: “The fast pace of technological development is placing CAD/CAM vendors under increasing pressure to deliver the latest technologies in the shortest possible time. However, in-house solutions often fall short due to a lack of resources or expertise. ModuleWorks specialises in developing a broad range of technically advanced software components for quick and reliable integration into existing CAD/CAM suites to help vendors increase their competitiveness and accelerate time-to-market. In other words, we help our partners to ‘get there faster’.

“We believe in building ongoing, long-term working relationships in which we work closely with our customers to ensure efficient and seamless integration of our components and the best possible synergy of our technologies,” adds Murtezaoglu.

This philosophy is reflected not only in the ModuleWorks value proposition, but also on the company’s website and social media pages, as well as in printed media, and at exhibitions and trade fairs.